• Artificial intelligence is not artificial wisdom · AI Sleepwalking Revisiting the Data, Information, Knowledge and Wisdom flow in light of AI transformation
    • AI
    • Architecture
    • Sustainability
  • The AI Efficiency Fallacy · AI Sleepwalking AI is sold as an efficiency play. But the tech is brute-forced and expensive, the language we use about it is misleading, and the human oversight we rely on to make it safe is the thing automation erodes
    • AI
    • Architecture
    • Sustainability
  • Designing Freedom in the Age of Autonomy · Ecosystem Architecture 2.0 Why Stafford Beer's 1973 cybernetics lectures hold some of the keys to governing AI, architecting ecosystems and building systems that serve human flourishing.
    • Architecture
    • AI
  • A Reference Architecture for Consequential AI · Dynamic Architecture A pragmatic, opinionated reference architecture for deploying generative and agentic AI where there are serious consequences from getting it wrong.
    • Architecture
    • AI
  • Dynamic Architecture: The Governed Response to Vibed Code and Agent Proliferation · Dynamic Architecture Vibe coding and agentic AI are creating a Cambrian explosion of point solutions. Dynamic Architecture is the governed, ecosystem-aware response.
    • Architecture
    • AI
    • Sustainability
  • Why More AI Might Ultimately Equal More People · AI Sleepwalking Adopting AI aggressively may need more people, not fewer, or enshittification becomes a serious risk.
    • AI
    • Architecture
  • Cybernetics: A Quick Reference for Architects · Ecosystem Architecture 2.0 Translating Stafford Beer's 1973 systems thinking into 2026+ architectural practice: terms, laws and diagnostic questions.
    • Architecture
    • AI
  • DIST workshop at Green IO London 2026 · Sustainability Notes from Green IO London 2026, where I ran a workshop on DIST, the Digital Impacts Schema and Taxonomy.
    • Sustainability
  • Why I set up Cronk Advisory · Company news After years as an intrapreneur, I have started my own business, with the core mission: to align technology with holistic sustainability.
    • Sustainability
    • Architecture
    • AI
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Based in Newbury, Berkshire · Working across the UK and internationally